Preparation Course for Future Business Men/Women

Main Program Topics:

Introduction to business, its types, forms, and the difference  between business and other operational processes.
Studying the significant factors leading to the failure of business ventures in Egypt.
Exploring various business models and understanding how to deal with each of them and the requirements for their success.
Exploring concepts of general management and strategic management, and explaining the components of each one.
Understanding the components of the strategic process and how to develop and implement a strategic plan for companies of different sizes.
Studying human resource management and its key roles in the success or failure of organizations.
Analyzing the primary roles of human resource management in entities and organizations of various sizes.
The role of traditional marketing and its difference from digital marketing.
Creating a comprehensive marketing plan from A to Z.
Developing a strategic plan from A to Z.
Methods of development for companies and organizations.
 Organizational change and institutional transformation management. 
Diagnostic test to measure individuals' readiness for leading organizations.
Case studies and real-life stories from the business world.